I’m constantly amazed at how many people have such a hard time catching on to the various forms of available communication, and don’t realize what is appropriate usage for each of them. There are ways of reaching out to people that require very little research to find out an address, and those are the places least likely to get a response. On the other hand, one can easily abuse having access to someone’s cell phone number or email address. For what it’s worth, here is my assessment of the priority given to the various forms of communication…
1. The Telephone: Yes, you read that right. The phone is still the best way to reach out to someone with urgency. I went to a conference recently where they put up a slide that said, “You can’t get milk from a cow by sending an email.” If you need an urgent answer, pick up the phone. Continue reading “The Hierarchy of Contemporary Communication”